ADT
Adtraction
Adtraction is a publisher marketplace. Brands list programmes here so affiliates can discover and apply.
Adtraction (Stockholm, 2007) bought Affiliate Future in October 2025 and is folding that UK retail, finance and telecom catalogue onto its own platform. Do not list Affiliate Future as a live network. Seeded paused — confirm the current GBP payout threshold after signup.
Portal not checked yet
Portal check pending
- Platform take rate
- Custom advertiser platform fee on conversions
- Setup cost
- €0 startup (Adtraction public pricing)
- Software subscription
- Custom platform fee
- Contract
- Custom
Advantages
- Active partnership management from local market teams
- Zero published startup fee; platform fee is custom
- Access to the combined Affiliate Future UK publisher base
Considerations
- Custom pricing means you cannot quote a public take rate
- Migration noise for brands still moving off the old platform
Publisher & affiliate terms
- Joining fee
- 100% Free
- Minimum payout
- Around £10 (confirm in-panel; some markets cite ~€25)
- Payment schedule
- Monthly
- Payment methods
- Bank transfer (GBP, EUR, SEK, NOK, DKK, USD)
- Tracking
- Adtraction platform tracking, API and postback integrations
- Approval
- Vetted
Advantages
- UK Affiliate Future advertisers migrated here through 2026
- Local UK account team plus Nordic and wider European programmes
- Low cited payout threshold and bank transfer in GBP
Considerations
- Minimum payout figures in third-party directories disagree — verify in your account
- Legacy Affiliate Future login is being retired; new publishers should register on Adtraction
- Smaller UK catalogue than Awin even after the merger
Founded 2007 · Stockholm, Sweden (UK team after Affiliate Future) · UK & Nordic Retail, Finance, Travel & Telecoms