Labels on PayoutDeals

Someone who promotes a programme with a tracking link — a blog, newsletter, YouTube channel, or comparison site. This directory is built for publishers.

You’ll see it as: “publisher notes”, “publisher terms”, and the Networks toggle labelled Publishers & Affiliates.

The company whose product you promote. They set the commission, cookie, and approval rules. They (or their network) pay you — we don’t.

You’ll see it as: the brand name on each card, and “Merchant:” on the deal page.

One affiliate programme in this directory — not a signed contract. The card is a snapshot of public terms. Always confirm on the network or merchant site before you promote.

You’ll see it as: a deal card on the homepage, or a page at /deals/….

CPA means Cost Per Acquisition (also Cost Per Action). You get a one-off payment when someone you referred completes a set action — not a percentage of what they spent.

You’ll see it as: the payout chip, the letters CPA on the commission figure, and the Payout Type filter.
a bank pays £150 CPA when the new account is opened and funded.

MRR means Monthly Recurring Revenue. You keep earning a cut each month while the customer stays subscribed.

You’ll see it as: the Recurring MRR chip, the letters MRR on the commission figure, and the Payout Type filter.
30% recurring on a $500/month plan is $150 every month they stay.

You earn a percentage of the order (or trading fees) at checkout.

You’ll see it as: the Revenue Share % chip and filter.
8% RevShare on an £850 mattress is £68.

You get some cash now, plus a cut every month they stay subscribed.

You’ll see it as: the Hybrid chip and filter.
$500 CPA + 10% monthly recurring.

The headline amount for that programme — a cash figure, a percentage, or both. It is what the merchant advertises, not a guarantee of what you will earn.

You’ll see it as: the large figure labelled Commission payout on cards, the table, and the deal page.

How long you still get credit after someone clicks your link. Most programmes use a day count; some use a Lifetime window (credit for as long as the relationship lasts — check the merchant’s terms).

You’ll see it as: 60d cookie or Lifetime cookie on the card, the Cookie column in the table, and Longest Cookie in sort (lifetime sorts first).

More in Help: cookie window

How hard it is to get a tracking link.
Instant: the link is issued as soon as you sign up.
Easy: a short check, often within a day or two.
Vetted: a person reviews your site, traffic, or niche before you are accepted.

You’ll see it as: Instant, Easy, or Vetted on the card, table, deal page, and Approval filter.

More in Help: Apply

The platform that tracks the programme and usually pays you — Awin, Impact, PartnerStack, and so on. Direct / In-house means the merchant runs the programme themselves. This site is a directory, not a network.

You’ll see it as: the network name next to the cookie, the Network filter, and /networks. Compare platforms in the Networks guide.

The product category for that programme — FinTech, B2B SaaS, and so on.

You’ll see it as: the category badge on the card, the niche tabs, and pages at /niches/….

Which customer countries count toward commission — not your language or where you live.
UK Only: UK customers.
Global: worldwide.
UK & EU or US & UK: those regions.

You’ll see it as: the market badge on the card and the Customer location filter.

The programme was added to this directory in the last 7 days. It is about our listing date, not when the merchant launched the product.

You’ll see it as: a New badge on the card. Sort by Latest to see recent listings.

More in Help: badges and health

An editor pin on the card. It is the same Featured label used on networks, not a live sentiment score. The directory default sort is Latest — Featured does not reorder the list.

You’ll see it as: a Featured badge on the card.

More in Help: badges and health

An editor confirmed the programme or network is actually open — not only that the apply or signup URL still loads. A link can be healthy while the programme is suspended on the portal.

You’ll see it as: a Verified badge on the card or table row, and Verified in Filters (programmes) or the Verified control on Networks.

More in Help: badges and health

A 0–100% score from publisher discussion. We only show it when the listing has been refreshed — it is not a default 92%.

You’ll see it as: a speech-bubble percentage on deal cards and network profiles, when a score exists.

More in Help: badges and health

Whether we have recently checked the apply / portal link.
Healthy: last check succeeded (this is the only green state).
Warning or failing: the link had a problem.
Not checked yet: we have not run a link check yet.

You’ll see it as: “Link healthy · Link checked …” on cards, and “Link check pending” on the deal page until a check exists.

More in Help: badges and health

The balance you must reach before that network or merchant will pay you (often £25, $50, or $100).

You’ll see it as: Minimum payout on the deal page and on network profiles.

How often they pay, and how long after the month closes. Many programmes use Net-30: January sales are paid at the end of February.

You’ll see it as: Payout schedule on the deal page, and Payment schedule on network profiles. Help: who pays you.

View Intel: opens the deal page with publisher notes and full terms.
Apply: sends you to join. Direct programmes open the merchant affiliate page. Programmes listed through a catalogue network (Awin, Impact, CJ) open a public programme page on that network if we have one, otherwise the network’s publisher join page — not the merchant’s shop. Some hops may be our referral link — the page says so when they are.
Saved: a bookmark in your browser only (not an account).
Also listed on / Compare: the same brand on more than one network, side by side.

You’ll see it as: View Intel on cards, Apply on the deal page, the bookmark icon, and Compare these when a brand is listed more than once.

More in Help: Apply · Saved and compare

Publishers (affiliates) promote brands and earn commission. Brands (merchants / advertisers) pay that commission. PayoutDeals is a directory for publishers. We do not list tracking software that brands buy to run an in-house programme.

You’ll see it as: publisher joining fees and payouts on /networks. Direct programmes on the main directory are brand-run, not a software catalogue.

Joining fee / min. payout / payment methods / tracking: publisher-side facts on each network profile.
Advertiser take rates and SaaS fees are not a public browse mode. Tracking software is explained in the programme vs network vs software guide, not listed as a network.

You’ll see it as: the specs on a network profile (joining fee, min payout, schedule). Tracking here is a field name (cookie, S2S, and so on) — not a how-to.

How you are allowed to send visitors, according to the programme.
SEO & Content, YouTube & Video, Social & Influencers, Email & Newsletters, Comparison & Reviews, Communities & Forums, Podcasts & Audio, and PPC & Paid Ads.

You’ll see it as: the Traffic Channels filter, and Permitted traffic channels on the deal page.

The share of clicks that become a paying customer. The calculator uses this with monthly visitors and a payout you choose to estimate income. It is a sketch, not a forecast.

You’ll see it as: Conversion Rate in the earnings calculator (menu → Earnings Calculator).